This article is pretty cool. It talks about a new way of trying to control click fraud. The way this program works is different levels of involvement from the user can generate more money. an example he article gives is say a user just fills out a survey that would be worth x amount of dollars. If a click leads to a sale it would be worth more. The name of this type of program is called conversation tracking. Conversation tracking is set up by Google AdWords. I think this is a pretty cool invention that will defiantly help combat click fraud.
Joey
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